cool book: good to great

I am reading Good to Great for a class I am taking. Excellent book. Very applicable for the music business.

cool book: the new rules of marketing & pr

I have been doing some research on using social networking sites for marketing and pr for our band, and I just came upon an excellent book: The New Rules of Marketing & PR.

What I like most about this book is that is actually goes into some depth and detail of marketing research and strategies, and does more than just explain how to transform a personal MySpace site into a music one (which I have found a lot of publications do).

cool site: new music strategies

I love this site. I have highlighted part of it before, but this is probably one of the most significant part of the site - so much so that I want to focus on it some more. Andrew Dubber is the Degree Leader for Music Industries at Birmingham City University, UK. He is a senior lecturer and researcher with a particular interest in online music, radio and new media technology. He has written an excellent ebook on The twenty things you must know about music online, which you can download for free, and the entire site is wonderful.